More than 40 client newspapers and magazines published copy from one of the world's biggest yacht races - which brings together over 10,000 competitors from around the UK and the world.
Sportsbeat - the UK's number one sports news service - is retained by race PR agency Into the Blue and JP Morgan Asset Management to provide branded copy and pictures to our network of media titles.
We achieved more than ten pages leads for the one-day race - including spreads in Scotland on Sunday, City AM, The Herald, Sunday Mercury and Sheffield Star.
Early analysis shows coverage reached more than 4.2 million readers across the UK, producing a media value that ensures a high return on investment.
Click here for an example of the sort of coverage Sportsbeat can produce and call 0870 445 0156 to see how we can generate the same for your event or brand.
